The team behind “Kalki 2898 AD” is putting in a lot of effort for promotions. Prabhas starring mytho-sci-fi drama will hit theaters on June 27th 2024.
Directed by Nag Ashwin the movie features Deepika Padukone as the main female lead. Recently, they introduced Bujji, the 5th superhero in the film and Prabhas’s best friend, through an animated series called Bujji and Bhairava on Amazon Prime Video. Voiced by Keerthy Suresh, Bujji has become a hit, raising expectations for the movie.
Additionally, the team has sent special merchandise to the children of Tollywood stars. Ram Charan’s daughter, Klin Kaara Konidela, and Mahesh Babu’s daughter, Sithara Ghattamaneni, received Bujji soft toys and comic books.
This promotional strategy has been successful, and the team plans to launch the trailer with a big event, probably in Mumbai.