April has arrived and Summer season is starting to get even hotter from here on, movies wise too. There are many films coming out each week and two of the biggies are Bharat Ane Nenu and Naa Peru Surya. These two did close to 225 crores of pre-release business and the distributors want Rangasthalam form to continue for these films as well.
Bharat Ane Nenu team has started promotions and Naa Peru Surya, the team is also getting ready for promoting their film. Allu Arjun did not want to share the thunder of Rangasthalam with the promotions of his film and from two weeks before the release of Rangasthalam, he asked producers to not aggressively promote the film. Now, the team is planning to take the movie even aggressively into the audience.
Accordingly, as per the industry insiders, the team is planning an audio release event on 15th April in Vizag or Rajahmundry. Post that they also want to host a huge pre-release event in Rayalaseema areas, Tirupathi or Kurnool. At Hyderabad, they will conduct a small event to promote the film too. This way, they want to take the movie aggressively to all the audience. Except for one song, all the shoot has been completed and the movie is shaping up in Vakkantham Vamsi direction for 4th May release.