Normally, Jr. NTR after completing the film and promotional work occasionally care about the collections these days and he doesn’t really talk about them as well. This change in him made him more close to many family audiences as he started doing a variety of films.
But with each movie the reports of his box office numbers being hiked up and faked have become quite common. For Aravindha Sametha right from the first day, the counter reports for the collections have been aggressively circulated in the media by one section.
Now, most part of the media has joined the bandwagon and even the news channels have covered this has a huge topic in entertainment news bulletins. NTR who is busy with RRR prep work heard about this and expressed dissatisfaction it seems.
He called his team and asked them to rectify such things in future it seems. He reportedly said that he is happy with his star status and image, such activities will only damage his name than do any good. He from his next film asked his team to look that genuine figures are circulated and asked them to give publicity to that fact more it seems.