“Manjummal Boys,” the Malayalam blockbuster earning over 225 crores, is gearing up for its Telugu debut on April 6, 2024. Its producers, Mythri Movie Makers, mindful of past experiences like their clash with “The Goat Life,” are strategically opting for a Saturday release to avoid tough competition.
Recent trends suggest dubbed Kerala films perform well in Telugu, but Sitara Entertainments’ “Bramayugam” didn’t succeed despite confidence. However, “Premalu,” released by SS Karthikeya, earned over 17 crores despite delays, proving dubbed films’ potential. With “Manjummal Boys” facing competition from “Tillu Square” in its second week and the attention-grabbing “Bharatanatyam,” its box office journey will be challenging.
The pre-release event in Hyderabad today, attended by the entire team, reflects Mythri Movie Makers’ high hopes. They’re excited given Malayalam films’ success in Telugu but remain cautious. Whether “Manjummal Boys” brings them the desired success remains uncertain, awaiting the verdict of the audience.