A recent film awards event, the Santosham Awards in Goa, encountered significant chaos, leading to the function coming to a halt when Kannada celebrities were supposed to take the stage. This chaos stemmed from issues between vendors, sponsors, and the hotel, causing disruptions that garnered negative attention.
Allu Arvind, a prominent producer, indirectly addressed the event’s chaos without mentioning Santosham Suresh, the event organizer. He clarified that Suresh isn’t associated as a public relations officer (PRO) with their Mega family or the Tollywood industry. Arvind emphasized that blaming Suresh’s failure shouldn’t reflect on the entire Telugu film industry, urging against connecting the event’s disarray solely to Tollywood.
Conversely, Santosham Suresh acknowledged the event’s mismanagement, attributing it to communication gaps and highlighting that such incidents are common in large-scale events. Suresh extended apologies to Kannada and other language celebrities for the disruption. The aftermath saw tensions rise as some Kannada actresses insinuated deliberate targeting by Tollywood against Sandalwood (Kannada film industry).
Additionally, certain Telugu journalists contributed negative coverage, stirring controversy around the event and linking it to Santosham Suresh. Ultimately, the incident sparked debates and allegations, highlighting the need for clearer communication, better organization, and a nuanced understanding among different film industries to prevent such unfortunate occurrences in the future.