As Nutella’s brand ambassador for the India market, Bollywood superstar Ranveer Singh will actively participate in their numerous marketing initiatives as well as promote the company through online and offline marketing channels. The news was made by the company Nutella, a cocoa spread brand of Ferrero, in conjunction with the celebrity’s social media accounts through a fun video in which the actor can be heard gushing about the company in a rapid-fire round of “what comes to my mind when…”
In addition, Nutella in India is giving away a limited-edition “Nutella Jar” online to followers of the brand and the celebrity that features Ranveer Singh on the label to commemorate the announcement and the partnership. It’s interesting that the jar is placed in a box that, when scanned with a specially created Instagram augmented reality lens, causes the actor to appear on top of the box and deliver a special message about this partnership.
We are thrilled to have Ranveer Singh onboard as our brand endorsement for the India market, said Zoher Kapuswala, Marketing Head, Nutella brands, Ferrero India Pvt Ltd. His energetic personality is in perfect harmony with the brand’s culture. His well-known love of Nutella makes this announcement even more exciting for us when combined with this. We have a tonne of fascinating activities planned with Nutella, leveraging the actors’ deep connection to our audience.
Nutella announced this by sharing a post on instagtam
“I am thrilled to announce my association with Nutella,” Ranveer Singh said. I’ve always had a soft spot in my heart for Nutella. Since I was a young child, I’ve been a fan, and my devotion to it has only been stronger with time. I’m thrilled to be a part of Nutella’s journey in India and contribute to realising their goal of creating delicious breakfast and dessert options.
For the India market’s celebration of “World Nutella Day” on February 5, Ranveer Singh will star in an exciting advertisement. The brand’s social media profiles on Instagram, Facebook, and its YouTube channel will all host the campaign’s launch. Fans can take part, share videos, and enjoy the occasion with Ranveer Singh and Nutella while also having the opportunity to win some special prizes.
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