Film buyers are increasingly concerned as the gap between theatrical and OTT releases shrinks, reducing theatre footfall.
Though the big screen offers a unique experience audience preferences have changed post-pandemic making it harder to attract crowds.
At the success meet of 8 Vasantalu, cinematographer Vishwanath Reddy gave an unexpected statement, saying the film might look better on Netflix due to its advanced picture quality.
His comment shocked the media, as it seemed to discourage theatre viewing. Realizing the impact of his words, he quickly apologized on stage.
In today’s social media age, such remarks spread fast and can affect a film’s prospects. 8 Vasantalu, despite its poetic storytelling, hasn’t received a strong response, with reports of some Sunday shows being cancelled.
At such a time, strong promotions are vital. Adding to the concerns, director and the producers were absent from the event, raising more doubts, even though the team present claimed the film is a hit.
థియేటర్ కంటే నెట్ ఫ్లిక్స్ లో “8 వసంతాలు” సినిమా ఇంకా బాగుంటుంది
– సినిమాటోగ్రాఫర్ విశ్వనాథ్ రెడ్డి#8Vasantalu #AnanthikaSanilkumar#PhanindraNarsetti #HeshamAbdulWahab pic.twitter.com/Ne343ci1fz— Filmy Focus (@FilmyFocus) June 23, 2025
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