Aha is an exclusive Telugu content provider OTT platform. It has initially received a lukewarm response with minimal shows and web-series. However, the OTT platform is picking up the pace. It is now going strong with exclusive content. Allu Aravind has taken care that the OTT platform will reach deeper sections of the audience in the Telugu States.
As per the latest info, four Tollywood directors are working for Aha. Sukumar, Vamsi Paidipally, Harish Shankar, and Surender Reddy will be working on different shows for the OTT platform. The details of the shows are not revealed yet but the news is that some of them have already completed shooting.
On the other hand, Samantha has joined hands with Aha for a celebrity talk show called Sam Jam. The first episode started streaming from midnight. Allu Arjun has become the face of the app. He has been promoting it on another level.
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