SS Rajamouli is a director who is the master of his craft and knows exactly what he’s doing. He’s also a master when it comes to projecting his film to his audience the way he wants to, whether on the big screen or in the lead up to the film, during the promotions.
The way Rajamouli reinvented promotions in Tollywood is something no one ever anticipated previously. Without overtly relying on the media, Rajamouli very smartly collaborates either with only his leads or with other directors or artists in the industry to promote his film, which usually turns out to be a bigger success than regular media promotions.
Now, Mahesh Babu seems to be following a similar route for his upcoming film Sarkaru Vaari Paata, where the actor teamed up with music director SS Thaman, where the latter interviewed the former. This interview is expected to be released very soon. SVP is all set to be released tomorrow, and is directed by Parasuram, while Keerthy Suresh is the leading lady,