Onitsuka Tiger, the iconic Japanese brand known for its high-quality footwear and apparel, has launched its new Spring Summer 2023 collection featuring Indian brand advocate Rashmika Mandanna sporting key looks. The new collection is a vibrant fusion of Japanese street fashion with bold designs and vibrant colours that perfectly capture the spirit of the season. The range features a stunning array of footwear, apparel, and accessories that showcase Onitsuka Tiger’s commitment to style and functionality.
Speaking about the collection, Rashmika said, “I absolutely love Onitsuka Tiger’s new SS23 collection, which features a unique blend of style, vibrancy and comfort. I had an amazing time sporting key looks from the collection, and I can’t wait for everyone to see it.”
The collection boasts iconic styles such as the Mexico 66 sneakers in new colours and materials, graphic tees, shorts, and accessories that are designed with comfort, style, and functionality in mind. The theme of the Onitsuka Tiger Spring Summer 2023 Collection is Japanese minimalism.
Under the direction of creative director Andrea Pompilio, this collection combines innovative forms with heritage and expresses the pinnacle of beauty through a subtractive aesthetic that strips away what is not necessary.
On the work front, Rashmika Mandanna is having the much-awaited project,Pushpa-2 under the making process. Apart from it, she has a film titled, Rainbow at shooting stage.
