Pushpa 2: Distribution Bonanza, How Will the Makers Choose?

  • September 5, 2023 / 03:43 PM IST

Ever since Allu Arjun clinched the prestigious National Award, Pushpa 2 has emerged as one of the most hotly discussed topics in the world of cinema. This eagerly awaited pan india project is now under production and is scheduled to be in theatres by the summer of 2024.

The recent excitement around the movie is nothing short of astounding. A prominent distribution company based in the northern regions of India has reportedly extended a jaw-dropping offer of 1000 crores to secure the exclusive rights for Pushpa 2. This monumental bid serves as a testament to the unprecedented hype surrounding the project.

Remarkably, the production house behind Pushpa 2, Mythri Movie Makers, has yet to finalize any agreement, opting to hold out for potentially bigger players to enter the negotiations. With a hefty budget of 450 crores and a pan-India release strategy, Pushpa 2 has become a magnet for staggering offers across various platforms, including OTT and distribution rights.

The industry is abuzz with speculation about how the makers will navigate these lucrative offers in the coming days. As fans eagerly await the release, the business side of Pushpa 2 promises to be as thrilling as the film itself.

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