OTT Buzz: Does Premalu Live Up to the Hype?

  • April 13, 2024 / 06:38 PM IST

The Malayalam film Premalu triggered discussion among people following its OTT release. While some viewers have applauded the romantic comedy, others believe it is overrated. Despite its low-profile cast, the film did extraordinarily well in Malayalam and Telugu states, generating over 135 crores globally and 15 crores in Telugu states, as well.

SS Karthikeya, SS Rajamouli‘s son, acquired the rights and distributed the film in Telugu states, which helped it succeed. Mixed reviews show the subjective aspect of film criticism, with widely differing perspectives. Some viewers disliked the film’s formulaic and clichéd plot, while others complimented its innovative approach to classic romance.

Despite criticism, Premalu has had an unquestionable impact on the cinema business, breaking down barriers and connecting with viewers in multiple languages. The dispute over the film’s quality will continue, but its commercial success and cultural effect are obvious.

As the picture continues to be discussed, it will be interesting to see how it performs in the long run. Will it be regarded as a great romance or as an overhyped film? Only time will tell.

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