Manoj Bajpayee Talks about Success Parameters Between OTT and Theatres

  • June 24, 2023 / 05:00 PM IST

Manoj Bajpayee recently discussed the differences between theatre and OTT releases in an interview with the media.

Manoj Bajpayee recently dominated the OTT platforms thanks to his string of well-received initiatives. Despite receiving numerous praises for his most recent online series, Sirf Ek Bandaa Kaafi Hai, his OTT feature Gulmohar received 10 million views in the first week of its release. The actor then discussed the differences between OTT releases and theatrical premieres.

Manoj is one of Bollywood’s A-list actors who put a lot of effort into establishing his career and demonstrating his talent. Bajpayee has portrayed a range of characters in films like Satya, Gangs of Wasseypur, and The Family Man.

Manoj Bajpayee talked about the feedback he received on his OTT film Gulmohar and said, “It is a big deal. If they are saying that Gulmohar garnered 10 million views in the first week, that is fine, but how many people were actually watching it? That way, Gulmohar is very different. If you are saying 10 million, then I would say double it or triple it because most of the time people have seen it with family members. So if you go by that, Gulmohar Today is the most-watched film on OTT. If you are going to watch a film in a cinema hall and three people are going, you will buy three movie tickets, but on OTT, if four or five people are watching the content, it only counts as one view.”

“The parameters of success of a project on OTT and theatres are entirely different. While for theatres, it is the number of tickets sold, for OTT it should be genuine likes and praises. The OTT business is very different, and what people like on OTT and what they don’t like are very different from films. In theatres, they can make something about the metaverse, and suddenly these films are earning thousands of crores, but that doesn’t mean everyone has gone and watched it. And even if they have gone to theatres, it doesn’t mean that they liked it.”

Manoj stated that the digital revolution is always changing as a conclusion.

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