Jr NTR’s New Branding Strategy, What’s the Plan?

  • March 12, 2024 / 01:56 PM IST

After the tremendous success of “RRR,” Jr NTR has emerged as a creative force in the entertainment industry. His next projects include “Devara,” “WAR2,” and a spy thriller with Yash Raj Films, demonstrating his diverse talent and desire. Interestingly, Jr. NTR’s professional strategy is altering, notably in terms of brand endorsements.

While he has been part of many endorsements previously, Jr NTR is now focusing less on TV commercials and brand ambassadorships. Instead, he is eyeing a Bollywood debut and aims to expand his visibility nationally. To achieve this, he’s in talks with top brand endorsement agencies in Mumbai to secure deals with major brands across the country.

This move signifies his intention to enhance his national appeal and leverage his Bollywood venture for greater recognition. In comparison, Mahesh Babu leads the pack in Tollywood’s brand endorsement scene, with Ram Charan and Vijay Devarakonda following suit, albeit not as aggressively.

Jr NTR’s strategic shift marks a new phase in his career trajectory, and it remains to be seen how he navigates this terrain and carves his niche in the brand endorsement game. His upcoming ventures coupled with a strategic approach to endorsements hint at an exciting phase for the actor, promising a blend of creativity and business acumen on the silver screen and beyond.

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