JW Marriott has named Aishwarya Rai Bachchan as its new Global Brand Ambassador. The partnership is part of the brand’s global “Stay in the Moment” campaign which focuses much on enjoying meaningful experiences and being present in everyday life.
The hotel brand said Aishwarya’s grace and global appeal make her a very much perfect fit for its values. For over two decades she has represented India on the world stage through her work in cinema, fashion and philanthropy.
As part of the collaboration, Aishwarya will feature in international advertising campaigns across film, print and digital platforms. She will also participate in special brand events in India and other countries for sure.
Aishwarya said travel has always played an important role in her life and that she connects deeply with JW Marriott’s message of living in the moment.
The partnership also highlights India’s growing influence in the global luxury travel market without fail.
Aishwarya Rai Bachchan makes history once again!
The global icon has been announced as the first-ever Global Brand Ambassador for JW Marriott Hotels. ✨
LEGEND. ICON. STANDARD. #AishwaryaRaiBachchan #AishwaryaRai #JWMarriott pic.twitter.com/SDHBZt7xN2
— Gamze (@elfnais) June 3, 2026