Trade pundits take into account all the available and known data before making an educated prediction about a movie collection. The movie box office performance normally depends on factors like the popularity of the actors and the story. If the story is good and said in an entertaining way, the popularity of the actor just takes the collections to the next level!
Arjun Reddy made Vijay Devarakonda so popular that his next film needed to be half decent for him to show his power at the box office. As the movie turned out to be good enough and Rashmika-Vijay pair became most liked as well, Geetha Govindam galvanized the returns and it collected Rs. 67 crores in 4 weeks. The movie is inching towards Rs. 70 crores club as well. Many thought it would collect Rs. 40 or 50 crores but it collecting close to Rs. 70 crores is a big example of how popular Vijay has grown among the young audiences and family audiences too.
If the movie collects Rs. 70 crores it will be in the Top Ten blockbusters of Telugu Cinema and it is a rare feet that many big stars also took years to reach. We have to wait and see, how NOTA will perform on the first weekend to estimate what is the real power of Vijay Devarakonda now.
