The Industry is abuzz that the leading production and dustribution houses are looking at collaborations and venturing into small and medium budget movie production more and more these days. Annapurna Studios, Suresh Productions have been supportive of the small budget films even they did not produce them.
Dil Raju has been mixing it up with small, medium and big budget movies. In fact, he has been concentrating on producing more movies than others. Now, Geetha Arts is also looking to back up small films and produce medium budget films. While they had plans to do so from years, they needed a big hit to bring them into action.
Geetha Govindam gave them that big win in medium budget movies and hence, they decided to invest in the films that can be pushed to next level using their banner value and distribution system. From next year, onwards they have plans to start producing big movies with stars like Mahesh, Prabhas and Jr. NTR too.