When the Etthara Jenda promotional song for RRR was first released, it garnered a unanimous positive response from everywhere, for its celebratory theme and foot-tapping rhythm. The choreography and the overall chemistry between NTR, Ram Charan and Alia Bhatt in the song was the main highlight of the song. On watching the film in theatres though, audiences realised that what they saw was just a glimpse of the full song.
Played at the end of the film, the full Etthara Jenda song featured Ajay Devgn, director Rajamouli and Olivia Morris in the song too, who can be seen dancing along with NTR, Ram Charan and Alia Bhatt. This version has now been released on YouTube.
RRR was released on March 25th and continues to run successfully in theatres, and has made more than 1100 Crores worldwide already. NTR and Ram Charan played Komaram Bheem and Alluri Sitaramaraju respectively in the movie, which is a fictional account of the life of those freedom fighters.