Deficit Deal for Agent?

  • February 24, 2023 / 03:00 PM IST

The makers of Akhil Akkineni’s upcoming film, Agent, under the direction of Surender Reddy, made an official announcement that the film will be hitting the screens on April 28, 2023. An action-packed glimpse is also released by the team along with the announcement.

The team has even kick-started aggressive promotions and already released the first single Malli Malli from the audio album on February 22nd. Meanwhile, the latest buzz among social media is that the pre-release business for Agent for the entire Andhra Pradesh, Telangana and Karnataka is closed for just Rs 34 crore. Reportedly, Vizag based distribution house Gayatri Devi Films snapped the deal. If the news turns into reality, considering the film’s lavish and grand scale making, the makers are going ahead with deficit deal. However, an official confirmation regarding the same is awaited.

We had already reported that noted OTT platform SonyLIV has acquired the post-theatrical streaming rights of the film. Reportedly, the digital platform has acquired the streaming rights for a fancy price.

Produced by Anil Sunkara in association with Surender Reddy, Agent has young Mumbai model Sakshi Vaidya as the female lead. Agent also stars Mammootty, Dino Morea, and Vikramjeet Virk in key roles. Hiphop Tamizha is the music composer. Rasool Ellore is the cinematographer. Naveen Nooli is the editor.

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