Cricket Fever Pushes OTT Viewership To New High

India’s dominant win over the India national cricket team against the New Zealand national cricket team in the ICC Men’s T20 World Cup final created history both on the field and online.

All expected a close and thrilling match but India controlled the game from the start and secured a comfortable victory.

The final was streamed live on JioHotstar which saw a massive surge in viewers. Reports say more than 80 million people logged into the platform at the same time to watch the match.

Considering India’s huge population, this is a remarkable number for a single streaming platform.

This figure only includes OTT viewers. When television audiences and group watch parties are added, the total number of people who watched the historic match would be much higher across the country.

#MaheshBabu New Look | Spotted at Airport | #Varanasi pic.twitter.com/8biREDRuWm

— Filmy Focus (@FilmyFocus) March 9, 2026