Allu Arjun aka Bunny is fast raising in his career according to his wishes. He once said he would like to be known as a South Indian star hero and increase his market to new grounds as much as he can. With Baahubali setting an example on how to promote your film in other languages and hope that content would reach the audience, many Telugu filmmakers are looking to add on to their existing avenues of box office returns by adding something for everyone and trying to present their content as fresh as possible.
Mahesh Babu has a craze in other South languages and also has a name in Hindi belt as well. He is now doing a film with AR Murugadoss and with director being known in Hindi circuits as well, his Spyder got a big deal of 28.5 crores for Hindi rights. Pawan Kalyan too tried his luck in Hindi with Sardar Gabbar Singh, the movie did not fare well, but it did earn an amount of 8.65 crores in the form of rights. Now, Allu Arjun is added to this list. He already has a market in Kerala and his movies release big there. He right now, is concentrating on Hindi as well.
He got an offer of whopping 7.5 crores for his Duvvada Jagannadam with Pooja Hegde as heroine, Harish Shankar as director in the production of Dil Raju. The movie was successful in creating a positive buzz with Bunny looking to try out something new. He is playing a Brahmin cook for the first time and there will be a twist to the character. Well, the shooting has been completed and post production works are going at full swing for 23rd June release.
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