Not many gave a chance to Ismart Shankar at the time of the release. There was a solid buzz for the film but many thought Puri will get another dud with the film which is a mass masala entertainer.
But the public has liked the film and that is the big question now. The manner in which the film has made money in just three days itself shows how big the film is going to become.
The film has made 17 crores share and would make more today being a Sunday. So many distributors have been in the safe zone already and Puri and Charmee are said to take solid money all the way to the back.